The impending arrival of V2
Vine’s sudden departure stunned its fans… will its return bring them back?
Vine may have left us–but our love for it never will.
Just over a year ago we mourned the parting of the platform that molded our youth culture, that gave us so many laughs, the app that defined our generation. Today we mourn no more as the hope in V2 sits on the horizon.
The original Vine app was a video hosting service owned by Twitter that allowed users to create and share six-second looping videos. Shortly after its release in 2012, it took youth culture by storm.
“Vine consumed almost all of my time,” said junior and avid Vine enthusiast Lamont Mason, “I got all my vocabulary from vine.”
Just six months after the creation of vine the app rallied 13 million active users, and 3 months after that vine community tripled in size.
The beloved social media app was so popular partly because it provided a lighthearted mode of escape from everyday stressors that high school “be like.”
“I loved making vines with my friends and doing something really dumb and putting it into a six second video,” senior Kasey Yean said, “Vine never failed to make me laugh.”
Vine was never created to have a deep narrative, it was created to show flashes of daily life and out of that sparked the creation of Vine stars.
Vine stars were the hugely popular and iconic characters like Gavin–the internet’s child, Maple–the musically inclined golden retriever and Nick Colletti–the man who revolutionized comedy.
Our vine stars provided us with unforgettable content like “what is up Kyle,” by Colletti, “Jesus Christ hotline,” by Zach Piona and “what’s up I’m Jared,” by Josh Kennedy. Yet it is argued that the best of vine came from the one hit wonders such as “run in here and get y’all juice” and “I coulda dropped my croissant.”
If the rise of vine was so immediate, what made it collapse even faster?
The problem was that its popularity extended to the youth only and not much further, which resulted in Vine becoming a non profitable company after four years. At the same time that vine began to plateau in growth, Instagram released a new 15-second video feature–in the end Instagram ate Vine.
Vine’s usage exponentially declined and in January 2017 Vine was retracted from the App Store. Teens across the nation were devastated to hear the news.
“What don’t I miss about vine?” junior Brayden Schauer said, “Vine is the best thing to happen in my existence.”
2017 was a dark year for internet humor, as we relied entirely on the Twitter community and washed up Vine compilations on YouTube. “Now we’re stuck with all the vines of the past, which are still funny but we don’t have anything new anymore,” said Schauer.
Recently, light has been restored on our dark web. On Dec. 6 the internet nearly broke when Vine’s original creator, Dom Hoffman, announced that he was working on a new project called “V2.”
“When I first heard about V2 I think I almost fainted,” Mason said.
As of now the details on V2 are mostly speculation. But one thing is for certain, it is coming.
“I’m most excited to lie in bed at night and and not being able to go to sleep because I am laughing so much,” said junior Brad Roe in anticipation for the release of vines second coming.
V2 is expected to make minor changes like extending the video lengths, and banning past Vine stars Lele Pons and the Paul brothers due to an overwhelmingly popular petition.
“Okay, good,” said Mason, “They’re off to a great start if they do.”
Although students are worried that V2 will suffer the same outcome as it’s previous project.
“I’m afraid that vine is going to die again and history will repeat itself,” said Mason commenting on the matter.
The solution to the scare is to consistently show vine the attention it deserves.
Miss Keisha may be gone forever, but vine is here to live again.
Spencer is a senior, and this is his second year on the Gazette/GBT.org staff. He is one of five co-editors-in-chief for 2018-19.